World Cup 2018

Russia 2018:
For the biggest event of the globe the app "Onefootball" had big goals. We wanted to enrich the visual appearance of the app's articles with emotional appealing featured images that are followed by an article that present each of the 32 attending countries in its unique way. The patterns of the home-jerseys were analysed and transformed to a series of images. The outcome was continued to be used as backgrounds in itself as well as illustrations inapp and on the social channels.